Google is now going to determine the age of its users too — with AI!
Google age verification has become very important today, especially when it comes to the safety of kids and teens.Google will now verify the age of more users using its AI age estimation technology. This feature was previously announced for YouTube, but now it will also apply to Google account users (in the USA).
This feature will be rolled out in the next few weeks, and will initially only affect a “small set” of users. But the company has said that it will be expanded to a broader level in the future. Google will estimate the age of users by looking at their search history and YouTube video preferences.
🔒 Google launched AI Powered Age Checks: Now there will be User Age Detection with AI
Google has introduced new AI powered age checks that will smartly identify who is under 18.Now Google will also detect the age of users with the help of AI! Earlier this feature was only for YouTube, but now Google AI age verification system will be applicable to all Google account users – currently for users of USA.
This AI-powered age check system will be rolled out in a few weeks, initially it will only impact a small audience. But Google has said that it will be expanded globally in the coming time. This system will estimate the age of users by looking at their search history and YouTube video preferences – this is the magic of AI age estimation technology!
👶 What will happen if a user turns out to be under 18?
If Google user age detection system detects a user to be under 18, then Google under 18 restrictions will automatically be applied to their account:
- Bedtime reminders will be turned on on YouTube
Limited content recommendations will be available
Timeline feature will be disabled in Maps
- Personalized ads will be stopped
Through these Google age verification updates, if a user is detected as underage, strict Google under 18 restrictions will be imposed on him / her — like turning off personalized ads or blocking adult apps.
Access to adult apps on Play Store will be blocked.If a user feels that their age has been detected wrongly, then they can verify their age by uploading their government ID or selfie.
🧠 YouTube will also do age verification through AI
All this will be possible through AI-powered age checks, which will analyze your search history and YouTube activity. Google’s AI age estimation technology is very advanced and automatically detects Google user age without depending on manually entered birthdays.
YouTube has announced that it will also use AI to detect underage users and limit content for them. Through AI age estimation technology, the system will see which videos the user watched, what were their categories, and how old their account is — not based on birthday entry.
YouTube has announced that it will also use AI to detect underage users and limit content for them. Through AI age estimation technology, the system will see which videos the user watched, what were their categories, and how old their account is — not based on birthday entry.
- Personalized ads will be disabled
Harmful and repetitive content suggestions will be reduced
- Some age-restricted videos will not be available
Only users who have been proven to be 18+ by AI-powered age checks or manual verification will be shown sensitive content.
🔍 Global Push for Kid-Safe Internet
The move comes at a time when politicians around the world are pressuring tech companies to make their platforms safe for kids. In the UK, age verification rules have already been implemented on platforms like Reddit, Discord, Bluesky, and Spotify.
According to a recent survey by Pew, 90% of teens aged 13-17 use YouTube — making YouTube the most popular social media platform among teens.
YouTube previously launched a supervised accounts feature where parents can monitor their children’s activity. Now the company wants to make the platform even more secure through Google AI age verification and AI age estimation technology.
🔹 Future of AI Age Verification
This new step of Google reflects the future-oriented use cases of AI. Understanding user behavior and detecting age just by looking at data is a big advancement. Through this, not just user safety, but responsible advertising and content exposure is also being ensured.
When the Google user age detection system is fully implemented, then:
The internet will become more secure for kids
Parents will get more control
It will be easier for brands to maintain compliance
- Users will get a more personalized and safe experience
If the system mistakenly detects someone as underage, he / she can verify his / her age manually. This entire process runs through AI in which Google user age detection and smart AI age estimation technology work together for better online safety.
But there are concerns along with this. Will AI detect wrongdoing? Will it maintain data privacy? All these questions will be answered only when the system will work on the ground level.
🌐 Final Thoughts
This joint initiative of Google and YouTube will shape the future of AI-powered age checks and digital safety. While this move will create a safe environment for kids, it also signals a new responsibility for tech companies.
It will be interesting to see in the coming days how Google’s AI age verification system is adopted globally and if this feature is launched in markets like India as well.
Until now, users need to be aware that their online behaviour is also defining their digital identity and access — through AI!